Edutech platforms keep learners busy

The closure of schools and colleges due to coronavirus pandemic for an uncertain period is helping educational technology (edutech) platforms gain traction.

By Author  |   Business Bureau  |  Published: 26th Mar 2020  12:24 am

Hyderabad: For 5-year-old Navisha the shutdown of school due to complete lockdown is surely a blessing but for her parents, it is turning out to be a nightmare. “We were scared that this uncertain lockdown will hamper her learning and knowledge gaining skills. However, an online platform like Khan Academy app is proving to be a boon in disguise. She is constantly learning new things and it is keeping her busy,” said Chaitanya, her mother.

The closure of schools and colleges due to coronavirus pandemic for an uncertain period is helping educational technology (edutech) platforms gain traction.

Online tutoring platform Lido Learning, which caters to K-12 market for students from class 5-9, has witnessed 25 per cent new organic users visiting the website daily since the beginning of March as well as a two times pull in acceptability and adaptability of users. The most popular edutech app Byju’s has announced free services on its app till April, while Unacademy and Toppr are also offering free classes for its users.

While this is the case with startups offering classes online, some startups are going one step ahead. Closer home, Hyderabad-based Stumagz, which is a social networking platform for colleges, is offering webinars for students.

“We are conducting lockdown series wherein we have conducted three webinars on how to market your product — introduction to entrepreneurship, basics of digital marketing and basics of the stock market. In addition, we have also conducted coding contests and online quizzes. Till now about 5,000 plus students attended the live sessions,” said Sri Charan Lakkaraju, CEO, Stumagz.


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