Jap mala challenge takes over internet

The new trend shows how westerners are influenced by our traditions and culture

By Author  |  Published: 2nd Jun 2020  6:16 pmUpdated: 10th Jul 2020  1:49 pm

Most of us are generally under the impression that Indians are influenced by Western culture which is simple and convenient to follow. Not many get to see a similar thing happening in other countries as well — especially the westerners being influenced by Indian traditions and showing interest in reading about, practising and following these traditions, however tough they may be!

The latest ‘Pass the jap mala challenge’ which has been trending on social media proves this point. Started by Hare Krishna devotees, the challenge sees many foreigners busy with their routine work but once their friends pass the pouch of the jap mala, they are seen in the Indian attire and show their ‘Krishna Bhakti’ before passing on the mala to other devotees.The video challenge was first posted by Ekadashi Gaurangi Devi Dasi on her Facebook account where women devotees from different countries participated. She captioned the video: “All Devotees from different countries gathered and created such challenge.

From Russia, Great Britain, Azerbaijan, Ukraine, Columbium, Lithuania, Hungary, India, Nepal, Kazakhstan. We are united by Holy Name Thanks to all who participated in this video. All glories to Shrila Prabhupad…”(sic)The video has received tremendous response and is still attracting attraction from people around the world.


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