Orkut was one of the first and most popular social media platforms back then and it is through this netizens were introduced to the whole concept of social networking. Orkut, in its high noon had hit 300 million users all over the world. On the other hand, Facebook took five years to reach those numbers.
Now, netizens are agog with the news of ‘Hello network’ — a new social networking site brought by the creator of Orkut, Orkut Büyükkökten. “Hello.com is the spiritual successor of Orkut.com,” said Orkut in an interview. Hello is the next generation of Orkut and is probably the first network that lets people connect with the ones who share same interests and passions.
“Orkut was the first introductory social networking website that came into picture back in my college days,” says Vipin Reddy Musku, managing partner, Cubic Square. He says that it was the only platform where we had friends from all over the world. “New concepts like having groups and gathering hobbies was pretty exciting and hence, was quite popular with college-goers,” he recollects.
Right at the time when #DeleteFacebook is gaining momentum, and as people are looking for secured alternatives especially after the major data breach by the social media giant, Orkut launches Hello. Talk about perfect timing!
“Orkut used to be the online platform for finding our crushes,” says Gopi Tharun, are sales manager, Zinka Logistics Pvt Limited. “But, I would want any upcoming social networks to be free from spamming, without unnecessary ads and with good privacy settings, because today, social networks are the platforms which can do more than finding crushes,” he adds.
Orkut Büyükkökten wrote a lovely welcome piece on his new creation in which he described how it is different from other social network sites. “Fear and hatred have no place when you make such a simple and friendly gesture to someone else. So come join me, and make some new friends. Say hello, and love your world,” he wrote in his blog post.
Hello is different from Twitter and Facebook. It comes with a new concept of selecting five ‘personas’ that interest you, which will help you connect with people of same interests.
The app encourages photo-based posts and each time you post something, you have to assign it to five other ‘personas’ that you have chosen and this is what helps you in widening the network.
In an age where people count on likes, scroll through feeds and talk through hashtags, will Hello be able to keep its promise of making real connections? Well, it is something we will have to wait and watch.
Hello is now available in India and the company will be rolling out its service in the US, France and Germany soon.