Despite "Make in India" push, four out of five top smartphone brands are Chinese

[{"selector":"#anim-ea84b2f0-5d1e-488a-95f9-322ac4a6ad90","keyframes":{"transform":["translate3d(-115.53399%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6046e771-1ee9-4bde-a2b2-03715aceae9b","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e3b9885e-3de9-412b-ac66-53b25e755f56","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Chinese smartphone manufacturers are dominating markets in India. Four out of top five smartphone brands in India are Chinese

[{"selector":"#anim-803a597d-bdb4-4ab3-b7f5-b5a787855650","keyframes":{"transform":["translate3d(-112.03704%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d8b4cb51-828c-4c19-80ac-e851e40638db","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-cf8db556-a47b-4908-b47c-39698f1139a7","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Due to geopolitical tensions between India and China, India has periodically given calls banning Chinese phones and apps

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[{"selector":"#anim-5a5c18c6-1c30-4e86-89a1-d2246abe7f68","keyframes":{"transform":["translate3d(-117.79935%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-afdf128e-9066-4185-a2b4-223128cacf4f","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-6e211be3-402c-4b91-9fe5-934eb25ddad2","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Chinese brands during the Jan-March quarter held a 74% share, according to Counterpoint’s Market Monitor report

[{"selector":"#anim-2a997b56-4563-4dd5-a995-2b6eab392c72","keyframes":{"transform":["translate3d(-117.79935%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-24efc080-6f58-450d-a78c-8970152343fc","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-d5e00144-50ef-48ce-95d5-e23f0aa26faf","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Indian manufacturers like Lava, Karbonn, Intex and Micromax are feeling the pinch and are hardly seen

[{"selector":"#anim-18a44bc2-5151-4937-af9a-646896e42136","keyframes":{"transform":["translate3d(-115.53399%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-e0986a11-3c54-4b40-98a9-f78d6f3dbffc","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-41f6886f-e122-439c-877d-e6a9182606a6","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Xiaomi led the market with a 23% share. Its share also includes the POCO brand. Xiaomi had the highest share in the Rs 20,000-30,000 segment source: Counterpoint Research

[{"selector":"#anim-9723653c-9493-40ea-b873-6ba25a36dbb4","keyframes":{"transform":["translate3d(-115.53399%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-4bd9f6bb-3c1c-4549-b6b1-106ed9d6954e","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-abc5a5e9-63f9-4f75-af0a-c5aded04249a","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Samsung, the South Korea smartphone major, had 20% share in India to be in the second position source: Counterpoint Research

[{"selector":"#anim-765f5e72-21be-469c-9de7-727c4da5a4cc","keyframes":{"transform":["translate3d(-117.79935%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-5ff1b4ff-0233-48e7-bc33-becff5c707c3","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-ec8da44b-6cd3-4e96-a2fe-a6dab0fff805","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Realme was the only brand among the top five players to experience YoY growth (40%) in Q1 2022. It captured the third spot during the quarter source: Counterpoint Research

[{"selector":"#anim-4e20e195-0d88-45e8-8460-f859d3ade7a0","keyframes":{"transform":["translate3d(-115.53399%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-24a751b0-5949-4ffc-b2b2-ccd5c185e82d","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-33bdff29-2b7e-4738-8ce7-a1ebce5c6075","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Vivo remained at the fourth spot in Q1 2022, even with a 8% YoY decline. It become the top brand in Rs 10,000-20,000 segment source: Counterpoint Research

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[{"selector":"#anim-d0817889-d5f9-431e-8e19-a23ebf542494","keyframes":{"transform":["translate3d(-117.79935%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-40f88fa5-f3ef-4c50-8ee4-9778f7de2d28","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-846b24cb-610b-4bf7-b68a-c6fb01237c29","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Overall mobile handset market in India declined 16% in Jan to March quarter over last year due to supply issues, high inventory levels and lower consumer demand

[{"selector":"#anim-810dab11-0384-4811-954d-9d9f8c5de25b","keyframes":{"transform":["translate3d(-115.53399%, 0px, 0)","translate3d(0px, 0px, 0)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-b75b568a-3a43-498a-817c-f332f55e8e89","keyframes":{"opacity":[0,1]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"both"}] [{"selector":"#anim-298097ae-5224-4161-94cf-2d765febc347","keyframes":{"transform":["scale(0.15)","scale(1)"]},"delay":0,"duration":1500,"easing":"cubic-bezier(0.4, 0.4, 0.0, 1)","fill":"forwards"}] Itel, also a Chinese brand, led the feature phone market with 21% share. It has been the top feature phone brand for nine consecutive quarters.