Chinese smartphone manufacturers are dominating markets in India. Four out of top five smartphone brands in India are Chinese
Due to geopolitical tensions between India and China, India has periodically given calls banning Chinese phones and apps
It appealed to people to consider Indian products and services
However, this hasn't made much of a difference. Reason: There are no alternatives in the same price range with similar features
The market share of Indian smartphone brands fell to 1% in the last six years while that of Chinese brands jumped to 99%, said research firm Techarc in January
In 2015, Indian brands held 68% of the market share and Chinese just 32%, Techarc said
Chinese brands during the Jan-March quarter held a 74% share, according to Counterpoint’s Market Monitor report
Indian manufacturers like Lava, Karbonn, Intex and Micromax are feeling the pinch and are hardly seen
Xiaomi led the market with a 23% share. Its share also includes the POCO brand. Xiaomi had the highest share in the Rs 20,000-30,000 segment
source: Counterpoint Research
Samsung, the South Korea smartphone major, had 20% share in India to be in the second position
source: Counterpoint Research
Realme was the only brand among the top five players to experience YoY growth (40%) in Q1 2022. It captured the third spot during the quarter
source: Counterpoint Research
Vivo remained at the fourth spot in Q1 2022, even with a 8% YoY decline. It become the top brand in Rs 10,000-20,000 segment
source: Counterpoint Research
OPPO maintained fifth position in India’s smartphone market despite declining 18% YoY in Q1 2022
source: Counterpoint Research
Overall mobile handset market in India declined 16% in Jan to March quarter over last year due to supply issues, high inventory levels and lower consumer demand
Itel, also a Chinese brand, led the feature phone market with 21% share. It has been the top feature phone brand for nine consecutive quarters.