The event has been organised under the aegis of Hyderabad Yadava Sangham, in collaboration with the Mallikarjuna Swamy Temple managament
The festival saw devotees smearing themselves with turmeric and also sprinkling it on others on Patnam Varam, along with Bonalu
These sacred rituals are a vital part of the Jatara and enable the devotees to fulfil their vows to Lord Mallanna
Photos: ANUMALLA GANGADHAR