Meta (formerly Facebook) on Tuesday announced no-cost EMI feature for advertisers to ease cash flow for small businesses in India
The no-cost EMI feature will allow advertisers to pay Meta for their advertising campaigns in equated monthly installments over three months
Meta said it will bear the applicable interest payable to the bank, and give it as an upfront discount to the business on its ad spends
The facility is available at no additional cost of interest for advertisers
Meta will bear the applicable interest payable to the bank, and give it as an upfront discount to the business on its ad spends
With no-cost EMI billing, advertisers can choose any amount between Rs 3,200 and Rs 5 lakh to convert to EMIs
India is the first country within Meta where the no-cost EMI has been launched
Meta also announced 24×7 chat support for all its active advertisers in India