Ultimate Kho Kho has appointed Dhiraj Parasher as CEO ahead of its third season, which will feature international players for the first time. Parasher brings deep experience in sports strategy and grassroots development, aligning with UKK’s global expansion goals.
Scheduled to kick-start in 2021 with a goal to captivate audiences and sports enthusiasts, Sony Pictures Networks India and Ultimate Kho Kho will bring forth this home-grown sport.