"smbs"

India is the first country where such a programme is being rolled out by Facebook, and is open to businesses registered across 200 towns and cities

"In India, we will invest $15 million to support small and micro enterprises across the country and are in discussions with local partners," the company said in a statement.

About 65 per cent of these sellers during the sale, hosted from January 20-23, were from non-metro cities like Hamirpur in Himachal Pradesh, Tinsukia in Assam, Medak in Telangana, and Rajsamand in Rajasthan.

Helping small and medium businesses to scale up and creating logistics infrastructure