“Makeup is my life,” says Tamanna Rooz, a Hyderabad-based celebrity makeup artiste, adding, “It has been my passion from childhood, but as there was a belief that women who choose this field do not belong to well-educated families, it was quite tough for me to overcome this perception and come to where I am today.”
Entering the industry over a decade ago, the London School of Makeup alumnus wanted to prove that even educated women can make makeup a career and hence opened the first ‘makeup studio’ in the Telugu States. “Back then nobody knew what a makeup studio was. We don’t cut hair or paint nails like a parlor, but it is exclusively only for makeup. Here, one only comes for expert advice for grooming and makeup,” says Tamanna. Apart from grooming women into looking their best, the makeup designer also trains several women at her studio.
Tamanna’s USP is her versatility and ability to bring out emotions with the help of colors and makeup. “Give me a concept and I can narrate the concept in the form of makeup,” she says. However, bridal makeup has been a major runway for Tamanna, who has also had celebrity clients like Saina Nehwal, Jwala Gutta, Miheeka Bajaj (w/o actor Rana), and recently Shalini Kandukuri (w/o actor Nithiin).
“Saina was my first celebrity bride. She had previously hired me for one of the shoots. As she is a sports star, nobody ever saw her glamour quotient. She wanted me to do her look for some magazine cover and she liked my work. I also educate my clients on how they should carry themselves and what products they should invest in, which Saina really liked and asked me to do her makeup for her wedding day,” recalls Tamanna.
However, what makes Tamanna stand apart is her study of the bride herself. The makeup designer tries to understand the personality of the bride, the cultural background, the educational background, and what exactly the person is all about and then transform them into the form of bridal makeup.
Learning the tricks of the trade the hard way, the makeup designer tries hard to make it a little easier for many who want to walk in her footsteps. Juggling between being a makeup designer, a trainer, an entrepreneur, and a mother, the makeup trainer is also active on social media and answers several queries presented to her on her social media platforms.
When quizzed what would be her suggestion to the budding makeup artists out there, she says, “The problem with new people who join is they think success is going to come very fast. It doesn’t happen that way; it is not an easy road. It’s not about just being a makeup artist; it is about being compassionate and understanding your clients very well. One should also be open to criticism as it is always a constant learning process. Also, be open to experimentation and new ideas rather than having one style and sticking to the same.”
Aceing day makeup
· Understand your undertone and find a foundation shade that matches your skin color.
· Then target your issue areas like dark circles, pigmentation, etc with concealers and correctors.
· Have a basic eye shadow palette which is a combination of mac and shimmers. Mix and match and create your own kinds of shades rather than sticking to the options.
· The same mix and match can be done with lipstick colors of one’s choice.
· Keep exploring, it’s a beautiful game of mix and match.
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