Godrej Pet Care launches ‘Godrej Ninja’ dog food in Telangana, Andhra Pradesh

Godrej Pet Care has launched its dog food brand, Godrej Ninja, in Telangana and Andhra Pradesh. Developed and tested in India, the scientifically formulated product is designed to improve dogs' gut health and immunity while catering to the growing pet nutrition market.

Hyderabad: Godrej Pet Care (GPC), a subsidiary of Godrej Consumer Products Ltd (GCPL), has entered Telangana and Andhra Pradesh with Godrej Ninja, a pet care brand offering scientifically formulated pet food for dogs, designed to enhance gut health and immunity, a press release here on Monday said.

Made and tested in India, Ninja has been developed at the Nadir Godrej Centre for Animal R&D and is specifically designed to meet the nutritional needs of pet dogs, the statement said.

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Dr Ashok Pattanaik, Head (R&D) GPC, said: “Ninja is designed to improve digestive health and immunity of dogs through a scientifically formulated 3P blend of Probiotics, Prebiotics and Polyphenols, along with 37 balanced nutrients targeted to optimise the health and overall wellbeing.”

Speaking on the launch, Nitin Jain, COO, GPC, said, “A rapidly growing base of young pet parents and strong uptake of packaged nutrition make AP and TS a natural priority market for Godrej Ninja”.