Hogar Controls setting up new, larger facility in Hyderabad

Hyderabad: Hogar Controls Inc, a global IoT firm that has chosen Hyderabad to set up its R&D & assembling unit in 2019 at Uppal is setting up a larger (1 lakh sq ft) integrated facility in Raidurg for R&D, testing and assembly. The company is constructing the facility, which is expected to go on stream […]

Hyderabad: Hogar Controls Inc, a global IoT firm that has chosen Hyderabad to set up its R&D & assembling unit in 2019 at Uppal is setting up a larger (1 lakh sq ft) integrated facility in Raidurg for R&D, testing and assembly. The company is constructing the facility, which is expected to go on stream within the next three months.

The company has so far invested Rs 100 crore into its Hyderabad operations since 2019. The company’s Uppal facility employs over 100 people and has a production capacity to the scale of 6 lakh units per year. The new facility at Raidurg will create 50 direct jobs across functions. The company did not disclose what investment it is making at Raidurg.

Once the Raidurg facility is fully operational, the company will shift its operations from Uppal, to carry out all the operations under one roof. This will also reduce reliance on China, Vishnu Reddy, CEO, Hogar Controls said.

He added, “As part of our expansion plans, we aim to manufacture a wide range of home automation products in the next 1-2 years. While India remains our priority market, we will continue to focus on exporting products to other global markets like the US, Europe, New Zealand, Australia, and the Middle East.”

The company which is aiming to double its revenues to $5 million sees majority of revenues coming from the B2B segment. However, the company is going to start tapping the B2C segment in the next few months. It is also working on affordable solutions and testing towards that will begin in the next few quarters. The company will also establish experience centres in key markets.

When asked about expanding the manufacturing base in India, Reddy said, “NCR, Bengaluru, Kolkata, and Hyderabad are the top markets for us so far. As we are expanding our manufacturing capacities and capabilities in Hyderabad, we are also looking at our own manufacturing or contract manufacturing arrangement in the top markets.”

Smart home solutions

The company also launched its new range of Prima Smart Touch Panel series. With a design-first approach and as a part of holistic smart home solutions, Hogar’s touch panel series includes three product variants under Prima series. The product imbibes futuristic technology to turn ordinary lights, fans, and appliances into smart fittings, thus transforming a traditional home into a smart home.

Vishnu Reddy added, “Smart technology is bringing a whole new meaning to the term Smart Homes. As consumers’ reliance on technology is increasing than ever, there is a strong and growing demand for connected home devices, services, and solutions across the globe.”

Jaspreet Singh Bhatia, VP, Hogar Controls, said, “Keeping in mind the existing market that primarily comprises traditional switchboard fitting, our products come with a completely retrofit design that enables easy fitting to any existing switchboard without much hassle on wiring or need for remodelling.”

Prima series smart touch panels are compatible with any smartphone and voice-controlled via amazon Alexa or google assistant on supported devices via sensors. The smart touch panels are heat, humidity, and shockproof and work on low-power radio waves that travel through floors and walls with a power consumption of less than 0.5W.

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