How one review changed Adi Reddy’s life

The Hyderabadi YouTuber’s reviews of ‘Bigg Boss’ reality show earned him not just popularity but also lakhs of followers

Social media is a weapon for many, but it all depends on how you use it. Can you believe one review can change the whole life of someone? Yes, it’s true in the case of Adi Reddy, who started his own YouTube channel titled ‘Adi Reddy’ and within two years, he started earning big bucks.

Adi, who comes from a farming family, completed his BTech from Sri Raghavendra Institute of Science and Technology. As he felt it’s not easy to survive with farming, he moved to Bengaluru to work for a digital marketing company.

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Initially, Adi Reddy used to make videos on farmer’s issues which didn’t give him good reach. “My videos on farmers in the initial days didn’t work somehow. So, I just focused on my work. And then, I was watching the ‘Bigg Boss’ show and decided to pen my thoughts about it on my friend’s advice. We randomly made a video and posted it on YouTube. When it got noticed, I felt encouraged and started uploading my reviews on the popular reality show. All of a sudden, people started noticing my channel and it brought me lakhs of followers within a year,” says 31-year-old Adi, who uses a phone camera for shooting the videos.

When the ‘Bigg Boss’ season is on, then, YouTube will, for sure, have Adi Reddy’s videos. He makes sure to upload at least two videos every day on the Show. He also happens to be the only person who received 15 lakhs plus votes on YouTube community poll.

“I always had a dream of buying a car and taking my parents on a ride. Unfortunately, my mother passed away but I made sure to take my dad in my car which was my dream come true moment,” says Adi, who also started another YouTube channel ‘Kavitha Naga Vlogs’ for his family.

Adi Reddy also donated funds for orphanages and old-age homes. “I make sure to regularly contribute some amount from what I earn through YouTube to the needy in the society,” concludes Adi, who is now keen on pursuing his dream of building a new house for his family.

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