Hyderabad: Paradise’s haleem festival ‘Jashn-e-Haleem’ to start from March 15

Hyderabad: Popular biryani outlet Paradise is all set to bring the haleem festival early this year. The restaurant announced that its annual haleem festival, ‘Jashn-e-Haleem’, will be held from March 15 to May 5 across its 24 outlets. The haleem is priced at Rs 249 for both dine-ins and take-aways, with the restaurant providing a […]

Hyderabad: Popular biryani outlet Paradise is all set to bring the haleem festival early this year. The restaurant announced that its annual haleem festival, ‘Jashn-e-Haleem’, will be held from March 15 to May 5 across its 24 outlets.

The haleem is priced at Rs 249 for both dine-ins and take-aways, with the restaurant providing a tamper-proof packaging to ensure hygiene.

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Launching the ‘Jashn-e-Haleem’ festival, Gautam Gupta, CEO, Paradise Food Court, said the idea was to launch it three weeks earlier. Paradise is also launching a campaign, ‘Dooriyan mitaye haleem’, to celebrate the togetherness of Hyderabad, he said.

“Hyderabadis enjoy spicy food and this time we will be making our haleem spicier,” said Mangesh, Head Chef, Paradise.

The restaurant, as a part of its CSR initiative, will offer haleem in orphanages and old-age homes to make them part of the celebration.

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