Hyderabad: Home is the greatest luxury today and people are looking at expanding to bigger living spaces. There is a convergence between ‘luxury living’ and ‘quality of life’ and the two are now seen as synonymous. People have started looking at the best-located themed houses and are willing to pay where there is value for […]
Hyderabad: Home is the greatest luxury today and people are looking at expanding to bigger living spaces. There is a convergence between ‘luxury living’ and ‘quality of life’ and the two are now seen as synonymous. People have started looking at the best-located themed houses and are willing to pay where there is value for money. With Goa having quality of air, a sense of openness, beaches, dining out, woods, and heritage, it has become a destination for Hyderabadis who are looking to invest in luxury themed homes.
Goa-based themed home developer Bennet & Bernard Company has seen 15-20 per cent of its clientele coming from Hyderabad, representing varied socioeconomic status. The era of work from anywhere is set to continue, a major factor explaining why people are looking for holiday homes and have a clear affinity towards gated communities. Goa was always an ideal destination for a getaway.
Lincoln Bennet Rodrigues, chairman & founder, Bennet & Bernard Company, told Telangana Today in an exclusive interview, “Hyderabad has shown itself as a very progressive city. The consumer here is well-informed, a large percentage of the population is well-travelled, and it is a city, host to a large expat population too. These characteristics create an opportunity that we have been interested in and we are in the research phase on products that would be most appreciated by Hyderabadis.”
“Clients from Hyderabad prefer two kinds of investments. Some prefer having a great home but not in the main crowded location but prefer a serene village such as Moira, North Goa. On the other hand, some clients are investors, they prefer being near the coastal belt and, in addition to good locations, also look at returns,” he added.
Holiday villas in Goa have long been a dream for many people in India. They have shown high capital appreciation since themed homes are unique and often have greater aesthetics and character since they are designed expressly to provide potential purchasers with a distinct experience. Furthermore, the premium bed and breakfast rental model for villas with private pools generate a profit of up to 10–14 per cent for the owners. There is a demand for large-themed homes that offer tranquility.
Focus on aesthetics
Bennet & Bernard has a staff of interior designers and decorators who produce works of art in Goa luxury homes. The company sources material from Hyderabad, Bengaluru, Rajasthan, and Gujarat, as well as in-house artisans who create bespoke furniture and fabric. The company also has an in-house architect and sources antique and heritage interiors across the globe for the themed homes.
Rodrigues said, “Bennet & Bernard, as a premium developer, builds homes that are significantly balanced on space, privacy, oneness with nature, and modern amenities that add to the convenience. Every home has exclusive architecture, designs with no repetitions. There is innovation in design and the aesthetic component.”
Traditional and reliable building methods are used that add to the architecture and aesthetics such as sloping roofs, use of laterite stones, wooden rafters, UPVC windows and doors, wrought iron, warranted roof waterproofing etc.
The portfolio ranges between villas and condominiums starting from Rs 3.30 crores for a twin villa to single dwelling homes at Rs 8 crores. The company has delivered over 50 units and in the next 1-2 years, close to 100 units will be delivered. The company has seen a rise of 30 per cent plus of sales during and post the pandemic.
In comparison to the premium segment, which consists of the flats and apartments, the luxury segment caters to the segment of niche – who invest in properties which are extremely boutique, exclusive, theme-based and are ideally located in areas, which are super premium.
Over the last decade, the company has delivered many exclusive homes in Goa that are highly known for their architecture, be it the English, Mauritian, Spanish, Balinese, or Portuguese-style villas or duplex condominiums and penthouses in a French château-style structure.
“With real estate being one of the key portfolios, Bennet & Bernard has also diversified into FMCG products such as premium cold cuts of Artisan Deli. These are artisanal and available in select stores across India. In Hyderabad, we are homed at Q-Mart and Fresca,” he added.