Hyundai releases film on social outreach initiative

Hyderabad: Hyundai Motor India Foundation, the philanthropic arm of Hyundai Motor India Ltd., released a film on its social outreach initiative ‘Sparsh Sanjeevani’ which captures moments of Hyundai’s Mobile Medical Van as it travels through rural India to augment accessibility of healthcare services for people in these regions. SS Kim, MD & CEO, Hyundai Motor […]

Hyderabad: Hyundai Motor India Foundation, the philanthropic arm of Hyundai Motor India Ltd., released a film on its social outreach initiative ‘Sparsh Sanjeevani’ which captures moments of Hyundai’s Mobile Medical Van as it travels through rural India to augment accessibility of healthcare services for people in these regions.

SS Kim, MD & CEO, Hyundai Motor India Ltd.,said, “The film on ‘Sparsh Sanjeevani’ has suitably chronicled the journey of driving a greater accessibility to quality medical support and healthcare services. We have received a very moving response to‘Sparsh Sanjeevani’, Mobile Chikitsa and hope to continue these efforts as we try to bring greater health and wellbeing to people of rural India.”

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Despite an extremely challenging environment, the film was shot in the Laxmangarh block of Alwar District, Rajasthan. In the film, a lifesaving Indian medicinal plant popularly known as ‘Sanjeevani’ plays the role of a protagonist and story-teller. The film goes on to chronicle its journey as a Mobile Medical Unit (Sparsh Sanjeevani) that reaches out to the hinterlands and relentlessly serves people and communities at large, a press release said.

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