Visa and HDFC Bank unveil FIFA World Cup 2026 Pixel Credit Card in Mumbai
Visa and HDFC Bank have partnered for the FIFA World Cup 2026™, launching a limited‑edition Visa Pixel Credit Card and Spend & Win campaign. The initiative offers Indian consumers exclusive benefits, including a chance to watch a World Cup match live
Hyderabad: Visa (NYSE: V), a global leader in digital payments and the official partner of FIFA, on Monday announced its FIFA World Cup 2026™ association with HDFC Bank, India’s leading private sector bank.
As part of this partnership, Visa and HDFC Bank launched a limited‑edition FIFA World Cup 2026™ Visa Pixel Credit Card, alongside an exclusive nationwide Spend & Win campaign, bringing Indian consumers closer to the world’s most anticipated global sporting spectacle.
The announcement was celebrated at a high‑profile launch event in Mumbai, marked by the presence of internationally renowned football icon Michael Owen, underscoring the excitement, scale and global stature of the FIFA World Cup 2026™.
The limited‑edition FIFA World Cup 2026™ Visa Pixel Credit Card, HDFC Bank’s digital‑first, app‑based credit card, is designed for new‑age digital consumers, offering instant issuance, flexible customisations and seamless digital payments. The FIFA‑themed card fascia will be available to existing HDFC Bank Pixel Play customers in addition to new Pixel Play applicants from April 11 onwards.
This landmark association now enables a chance to watch a FIFA World Cup 2026™ match live for customers of HDFC Bank across all card portfolios including Credit Cards, Debit Cards and Business Cards.