Aurelia ropes in Alia as ambassador

Hyderabad: Actor Alia Bhatt will now be the face of Aurelia, an ethnic-wear brand by TCNS Clothing Co. Ltd. Anant Kumar Daga, Managing Director, TCNS Clothing said, “Aurelia has always promoted effortless style— encouraging women to choose their representation of beauty. Associating with Alia Bhatt was a strategic decision to communicate the same ethos. Alia […]

Hyderabad: Actor Alia Bhatt will now be the face of Aurelia, an ethnic-wear brand by TCNS Clothing Co. Ltd. Anant Kumar Daga, Managing Director, TCNS Clothing said, “Aurelia has always promoted effortless style— encouraging women to choose their representation of beauty. Associating with Alia Bhatt was a strategic decision to communicate the same ethos. Alia is a youth icon who loves her effortless style.”

Aurelia is available both online and offline through 220+ exclusive brand outlets and presence in 1000+ large format stores across 150 cities across India, Srilanka, Nepal and Mauritius, a press release said.