Godrej Agrovet launches Ashitaka herbicide for maize farmers in India

Godrej Agrovet, in collaboration with ISK Japan, has launched Ashitaka, a new herbicide for maize crops. It targets grasses and broad-leaved weeds, helping farmers improve crop productivity by ensuring better soil nutrient use during critical maize growth stages

Hyderabad: Godrej Agrovet Limited (Godrej Agrovet) has launched a new herbicide specifically designed for maize crops. ‘Ashitaka,’ developed in collaboration with ISK Japan, is an innovative solution that provides effective control over grasses and broad-leaved weeds, a major challenge faced by maize farmers in India.

Weed infestation, particularly during the initial growth phases, significantly impacts maize productivity. When applied at the 2–4 weed leaf stage, Ashitaka offers effective weed control.

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Rajavelu NK, CEO, Crop Protection Business, Godrej Agrovet, said, “Our mission is to deliver innovative, research-driven solutions that empower Indian farmers and uplift farming families by future-proofing agriculture against environmental and market challenges.”

Anil Choubey, GM – Marketing, Crop Protection Business, Godrej Agrovet, added, “Ashitaka’s effective weed control in maize reduces crop-weed competition, enabling better use of limited soil moisture and nutrients, and supporting plant health during critical stages like flowering and grain filling.”