ICC Men’s Champions Trophy 2025 sets new viewership records, surpassing Cricket World Cup 2023
The blockbuster event recorded a 10.8% higher television rating than the India-Pakistan clash in the ICC Men’s Cricket World Cup 2023 held in Ahmedabad, which had 19.5 billion linear viewing minutes, compared to 26.5 billion minutes for the Champions Trophy match.
New Delhi: The recently-held ICC Men’s Champions Trophy 2025 in Dubai has broken major viewership records in India as its TV ratings surged to the highest ever for a multi-nation cricket tournament, eclipsing the ICC Men’s Cricket World Cup 2023 by a whopping 23 per cent, according to a ICC media release on Friday.
The live broadcast of the event received an astounding total watch time of 137 billion minutes on Star Sports and 110 billion minutes on JioHotstar.
The chartbuster achieved an impressive 10.8 % higher television rating than the India-Pakistan match in the ICC Men’s Cricket World Cup 2023 played in Ahmedabad that had registered 19.5 billion linear viewing minutes compared to 26.5 billion minutes in the Champions Trophy match.
The match, played to a packed house in Dubai on 23 February, was witnessed by a record 206 million people on linear TV as India continued their dominance over Pakistan in global ICC events with superstar Virat Kohli carving a memorable six-wicket win for the eventual champions.
The enormous numbers were a result of a blockbuster final between India and New Zealand in Dubai on 9 March that touched a peak concurrency of 122 million live viewers on TV and 61 million on JioHotstar, a record for Digital viewership in cricket.
The final also became the second-highest rated ODI in TV history (outside of ICC Cricket World Cup matches) with 230 million viewers tuning in for the live broadcast with 53 billion minutes of watch-time across TV & Digital platforms.
“The Champions Trophy made an amazing return after eight years and the viewership numbers from India have been overwhelming, in particular the final between India and New Zealand,” ICC Chairperson Jay Shah said.
“The incredible viewership numbers highlight the mass appeal that cricket has in India and how taking ICC events to audiences in different languages can significantly boost fan engagement,” he said. “The success of the Champions Trophy marketing strategy is evident, creating excitement in existing and new fanbases, complimented by highly exciting cricket throughout the event,” he added.
For his part, Sanjog Gupta, CEO Sports, Jio Star, said this accomplishment was a result of the combined strength of the widest, most deeply penetrated multi-platform destination for sports, the fan-focussed story-telling approach of the JioStar ‘mega-casts’ and our superior technological capabilities.
