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LifestyleFashionSustainable fashion in focus

Sustainable fashion in focus

Published: 20th Mar 2021 6:38 pm

Youth are unique, so is their life and style. Catering to this niche area, Pretx, an exclusive lifestyle exhibition for youngsters, is planned. The latest edition will be held on March 22 at Park Hyatt, Banjara Hills.

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The theme of the expo is ‘Luxury, now in your budget’. It is an exhibition of sustainable and affordable fashion, informs ‘fashionpreneur’ Kamini Saraf. “Taking into consideration the earth, environment, health, and animal welfare is not a trend anymore but a necessity.

The whole world is moving towards this now. Another important aspect is that luxury need not be very expensive. There are plenty of fashionable clothing brands that produce gorgeous, affordable and ecofriendly clothing for those on a budget,” Kamini Saraf shared.

This is the first youth lifestyle exhibition after the lockdown. Sixty exhibitors from across India will showcase their latest collection. The collection was specially curated keeping in mind the changing preferences of the people after the pandemic.

From ethnic, Indo-Western garments and saris to kids wear, jewellery, home accessories, skincare products and books, Pretx is promising a variety of products, services and works. The exhibitors include: Aarambh Bridal Studio, Basil Leaf, Dabka Stories, Neeru’s, Oja Culture, Riva Designers, Vishal Kapur Design, Yellow Blossom, Alankrit Weaves, Sruti Jalan, Rockabella Creations, Hand’werk’, Enlivens and Cinderella By Heena Yusuf. Pretx provides the ideal launch pad for young brands, young labels, stylists, fashion and food bloggers, influencers, musicians, and startups to showcase their talent and to network and interact with potential partners and customers.

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