TVS launches Marvel’s Spider-Man, Thor inspired NTorq 125 scooters
Hosur: TVS Motor Company, a two-wheeler and three-wheeler manufacturer, has announced the launch of Marvel Spider-Man and Thor inspired scooters under the TVS NTORQ 125 SuperSquad Edition.
The new scooters will join the SuperSquad Edition inspired by Marvel Super Heroes – Iron Man, Black Panther, and Captain America launched last year.
The Company has been associated with Disney India’s consumer products business for the SuperSquad edition of TVS NTORQ 125, India’s first Bluetooth connected scooter with RT-Fi technology.
Both Marvel Spider-Man and Thor inspired scooters add a multiverse of energy to an already exciting line-up, embodying powerful character traits of two of the most loved Super Heroes.
Aniruddha Haldar, Senior Vice President (Marketing) – Commuters, Corporate Brand and Dealer Transformation, TVS Motor Company said, “We are thrilled to launch two new additions inspired by the Marvel Super Heroes – Spider-Man and Thor. These are two very popular Marvel characters with a sizeable and loyal fan following whom we aim to delight and serve with these exciting offerings. We are optimistic that our customers will continue to ‘Play Smart with this launch. Play Epic’.”
The new Marvel Spider-Man and Thor versions come with a design sensibility that embodies the key characteristics of both the Super Heroes on the scooters.
It also encapsulates the finer nuances of the Marvel Super Heroes with subtle design elements both on the scooter and the TVS Connect App.
The TVS Connect App of the SuperSquad Edition, powered by SmartXonnect*, comes with customised UI inspired by the characters. The app opens with a silhouette of the respective character insignias, such as the Spider-Man logo and Thor’s hammer.
Further, each app screen is crafted with a unique character trait of the selected Super Hero, making it a complete Marvel experience.
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