The company is planning to spread its wing to South India along with looking at expansion in the international market.
Hyderabad: FMCG player and maker of cookies and biscuits, Bonn Group of Industries is looking at expanding its presence in the Southern part of India and is planning both direct as well indirect presence in this region.
With a major presence in North India in States like Delhi, UP, Haryana, Punjab and Himachal Pradesh, the company was founded three decades ago and offers food products like bread, biscuits, cakes, rusk and cookies. However, going ahead, the company is planning to spread its wing to South India along with looking at expansion in the international market.
“We have fully-integrated units in North India and have 12 manufacturing plans spread across the region. While we have some kind of presence in South India through indirect sources like e-commerce and retailers, we have never had our own set up here. Going ahead, we are planning on making our products available in all retail segments in South India shortly,” said Amrinder Singh, MD, Bonn Group.
Americana thin biscuits will be available in two variants – flavours containing superfood ingredients like sesame, chia and quinoa and regular flavor like milk, chocolate and salty.
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