Devarakondalo Vijay Prema Katha: A romcom with a message

Set in a village backdrop, the movie has all necessary ingredients to attract audiences

The story of Devarakondalo Vijay Prema Katha starts with a brief overview of a sleepy village called Devarakonda located in East Godavari district. Village head Sitharamayya is known to be a do-gooder, a generous and friendly person whom villagers idolise as a fatherly figure for his service to people.

Seetharamayya never goes back on his word and acts severely against anything that costs him his self-respect and honour. His daughter Devaki (Mouryaani), studies in a college in the nearby town. For the love and affection that he has for his daughter, Seetharamayya gives part of his share of harvest to the needy, in the name of his daughter, as he believes that such good deeds would protect his family from evil eyes.

Vijay (Vijay Shankar), a tapori-style youngster from the same village, has feelings for Devaki. Although he knows her since childhood, social stature and village customs keep them away from each other. The second half is about what Seetharamayya does to save his honour when his daughter accepts Vijay’s love and how the couple are boycotted by the village head.

Saddened by the plight of Seetharamayya, how people of Devarakonda stand as pillars of support yet honouring Seetharamayya’s verdict at the panchayat. Both Vijay and Devaki stay in a dilapidated house on the outskirts, struggling to make the ends meet.

However routine the story may seem, Devarakondalo Vijay Prema Katha is nothing short of any Telugu commercial movie as it has fight sequences, family sentiment and hilarious comedy — all packed with a social message in the end. The movie is made on an exceptionally low budget.Taking the example of hero’s introduction scene, Vijay is shown in the phata-poster-nikhla hero manner in a weight-lifting competition.

Mouryaani, who acted in a handful of films, has exhibited her acting talent without much overdose. Vijay Shankar has done a pretty good job. Nagineedu suits perfectly for the village head’s character. Raj Bala who played positive roles in various movies, appears in a negative shade here. Racha Ravi plays Yadgiri from Telangana and he, too, has impressed with his acting. Music was rendered by Sadachandra while cinematography by G Amar.

Sivanarayana, too, gets praise for his role as Karnam, father of two sons. Some of the scenes were hillarious with Karnam and his two sons judiciously visiting each house for food almost every day on the pretext of seeking dues. With emotional scenes between Devaki and her father and fight sequences in the second half, director S Venkatramana managed to spin it around to send out a message in the end.

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