Hyd agritech startup to expand to Bengaluru and Chennai

Hyderabad: Hyderabad-based agritech startup, OneBasket, on Sunday announced the expansion of its branches in two new cities. The startup is looking to open two new branches in Bengaluru and Chennai by August 2021. The total investment expected in opening these branches along with strengthening their online presence is Rs 2 crore.

Onebasket is present virtually through website and a mobile app and has a physical office in Hyderabad presently.

The company provides agri produce made from desi seeds or hybrid seeds which are not genetically modified and are considered better than organic.

In a short span of one and half year, Onebasket has become a bridge between farmers and consumers, where the farmers that are on the platform are directly receiving orders from the consumers. The full-stack agritech startup ensures the traceability and standardisation of agri products. It was started by serial entrepreneurs, Madhusudan Reddy and Narsi Reddy Posham in 2019. Since then it has surpassed $1 million in revenue.

OneBasket app uses artificial intelligence and image-based traceability to ensure
standardisation of agri products. Farmers can sell directly to customers, ensuring complete authenticity and traceability all the way – from the type of seed selected, to the milling process and storage conditions.

Madhusudan Reddy said, “Bengaluru and Chennai are cities with varied regional preferences of groceries that are not met by current market. Consumers in these cities emphasise on quality of farm produce more. We see a very high demand in products that can be sourced from specific regions and variety.”

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