Namdhari’s to expand footprint in Hyderabad, invest Rs 50 crore
Hyderabad: Bengaluru-based Namdhari’s Group, a sustainable farming, retail and food entity, is expanding its presence in Hyderabad with plans to invest Rs 50 crore over the next 24 months. The investment will go towards farming operations, growing production centres, experience stores, dairy products, standalone food outlets and warehousing. Simpli Namdhari’s is a vegetarian retailer with […]
Published Date - 22 December 2021, 03:26 PM
Hyderabad: Bengaluru-based Namdhari’s Group, a sustainable farming, retail and food entity, is expanding its presence in Hyderabad with plans to invest Rs 50 crore over the next 24 months. The investment will go towards farming operations, growing production centres, experience stores, dairy products, standalone food outlets and warehousing.
Simpli Namdhari’s is a vegetarian retailer with a seed-to-fork concept. The Quick Service Restaurants (QSR) in the stores offer Namdhari’s seed-to-plate ideology, where delicacies are made with farm fresh produce and served.
Gurmukh Roopra, CEO, Namdhari’s Group, told Telangana Today, “After Bengaluru, Hyderabad will be our second city to expand into retail. As we set up production facilities and expand the network of our growers and sellers, we will also be catering to the surrounding cities. Depending on the land and resources, we will come up with protected growing facilities in Hyderabad. We may also look at e-commerce options going forward.”
“We are considering standalone food stores – Simpli Food Stores, which will serve healthy and tasty short eats and snacks. We are planning dairy subscriptions for direct supply of quality, single origin fresh A2 and organic milk and dairy products. We had a presence in Telangana in the form of our seeds division (Namdhari Seeds) and had been serving QSRs here,” he added.
Having its own production facilities, the company has been able to achieve complete control on its value chain, offering consumable products, groceries, fruits and vegetables, delicacies, and snacks, all under one roof.
Growth opportunities
“In future, we will leverage our strengths in our core verticals. We will continue to tap domestic and export opportunities. The group has been growing at a rate of 15 per cent every year. Our revenues stand at around Rs 800 crore and we aim to achieve Rs 1,000 crore revenues in the next 12-24 months. While the domestic market contributes 75 per cent of revenues, exports account for 25 per cent,” he further added.
The company caters to export markets such as Indonesia, Thailand, Myanmar, Turkey, Egypt, Mexico, Australia, and the Middle East region.
Namdhari’s Group, which started as a seed producer and distributor business to offer quality and high-yield seeds has over the last three decades grown to become a sustainable farming, retail, and food business. It also works with millions of farmers including those in Kashmir, Himachal Pradesh, and Nagpur.
When asked about funding plans, Roopra said, “The immediate expansion will happen through internal funds. For further pan-India expansion, we are looking for external funding in the next 12-18 months horizon. We may go for $20-50 million (Rs 150-375 crore) funding, depending on the requirement.”
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