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Let’s dive into how these new-age audio marvels, like boAt’s Nirvana Ion ANC Pro, are leading the charge in reshaping the wireless audio landscape.

'Rock in India' campaign, presented as a short video featuring stand-up comedian Ravi Gupta, humorously tackles the misconception that boAt products are ‘Made in China’

boAt unveils 'Nirvana Eutopia' headphones, designed in India, featuring spatial audio technology, 3D accelerometers, and gyroscopes, priced at Rs 3,999 in black and white colors.

Under the agreement, he has been appointed as the official ambassador for boAt's audio products and will be featured prominently in their captivating new campaign, 'Lost in Nirvana'.

Lake Victoria, Africa's largest lake is shared by Uganda, Kenya and Tanzania with a surface area of 70,000sq km which makes it roughly the size of Ireland.

According to the Philippine Coast Guard (PCG), MBCA Princess Aya capsized approximately 50 yards from Barangay Kalinawan in Binangonan.

After receiving word of the blaze, several fire tenders were rushed to the spot, officials said.

Delay in IRS inspection, Covid pandemic, and lack of jetty for a long time were reportedly few reasons for delay in works.

Hyderabad: As Harvard Business School has recently written a case study on boAt, Aman Gupta, the co-founder of the company, took to social media to express his happiness over the news. Gupta took to his Instagram and posted a picture of himself standing at the Harvard Business School and the report. “Harvard Nahee Jaa sake […]

Homegrown audio brand boAt on Monday joined cult.fit to launch 'Fitness Xtended', an at-home workout programme to help achieve fitness goals

New Delhi: Homegrown consumer tech brand boAt on Thursday launched its new earbuds — Airdopes 500 ANC — for Indian consumers. Priced at Rs 3,999, the new earbuds will be available in three colour options — elite blue, tranquil white and rich black — on online and offline stores. “Developed with superior technology and a […]

New Delhi: Imagine Marketing, owner of consumer electronics brand BoAt, has filed a preliminary prospectus with capital markets regulator Sebi to raise Rs 2,000 crore through an initial public offering (IPO). The public issue consists of a fresh issue of equity shares, aggregating up to Rs 900 crore and an offer for sale aggregating up […]

New Delhi: As Chinese smartphone vendors decimated the Indian players like Micromax, Intex, Lava and Karbonn (famously known as MILK brands) and fully captured the market, homegrown consumer technology brands were desperate to find some breathing space. Now, Indian audio and wearable players led by boAt and Noise have proved they can outsmart Chinese giants with […]

The gaming headphone is available in two colours -- black and white sabre -- on Amazon and the boAt website.

The boAt Xtend is available at an introductory price of Rs 2,999 with a one-year warranty on Amazon and boAt website, the company said in a statement.

The company unveiled MISFIT T50, a trimmer, that is available at an introductory price of Rs 899 on the Flipkart and boAt website.

Overall, India's TWS market posted a massive 641 per cent (on-year) growth in the festive quarter, with shipments crossing the 1 crore mark, according to the latest research from Counterpoint's IoT service.

India was the only country in the top 20 to see triple-digit growth in wearables in the year 2020 and continues to be the third-largest wearables market globally, IDC said in a statement.

The incident took place on Sunday evening when the man along with his wife, son, daughter and two friends went for a boat ride in the rivulet near Ujani backwaters.

The significant investment will enable boAt, that emerged as the leading brand in India's true wireless stereo (TWS) market with 18 per cent market share in Q3 2020, to further fortify its leading market position while widening its R&D