PV Sindhu and Harmanpreet Kaur took part in a Hyrox fitness challenge in Bengaluru organised by Puma and Hyrox. The event saw over 8200 participants, highlighting growing interest in competitive fitness formats and new sporting experiences beyond traditional disciplines in India
PUMA India has launched a new broadcast channel offering fans exclusive behind-the-scenes access to Royal Challengers Bengaluru players. The first video features Virat Kohli, Phil Salt and Venkatesh Iyer sharing candid moments and light-hearted conversations.
Usain Bolt turned footballer for a night in Mumbai, joining Indian football stars and Bollywood celebs in a 5v5 match hosted by PUMA India. With Kareena Kapoor tossing the coin, the event mixed sport, glamour, and celebration of India's footballing spirit
