Sindhu and Harmanpreet take on Hyrox fitness challenge in Bengaluru

PV Sindhu and Harmanpreet Kaur took part in a Hyrox fitness challenge in Bengaluru organised by Puma and Hyrox. The event saw over 8200 participants, highlighting growing interest in competitive fitness formats and new sporting experiences beyond traditional disciplines in India

Hyderabad: Indian cricket team captain Harmanpreet Kaur stepped away from the field to experience the action, while two-time Olympic medalist PV Sindhu stepped off the court to take on a popular fitness challenge, as sports brands Puma and Hyrox brought their ultimate disruptive race format to the city for the first time.

Puma ambassador PV Sindhu competed in a mixed relay format, taking on eight one-km runs paired with eight functional workout stations, including the sled push and rowing in a fitness race that demanded endurance, energy, strength, and everything in between.

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Two-time Olympic medalist and Puma ambassador PV Sindhu said, “Badminton has always been my world – but Hyrox is completely different. There is no opponent across the net, just you, the clock, and eight stations that test everything at once. I won’t pretend it was easy. But that is exactly what drew me to it. Harmanpreet Kaur cheered me on and brought an energy that pushed me harder. As athletes, we are always looking for the thing that makes us better at what we do. Puma has always backed us to go beyond our sport, and this weekend, we did exactly that.”

World Cup-winning captain and Puma ambassador Harmanpreet Kaur said, “I lead a team each time I step onto a cricket field but watching PV Sindhu take on the Puma x Hyrox challenge was a unique experience. We come from very different sporting disciplines, with very different training worlds, and watching her compete at the highest level was incredible to witness. Hyrox tests you in ways your own sport doesn’t always prepare you for. That’s the culture Puma and Hyrox are building in India, and I’m glad I got to be a part of it. I would love to take on the challenge myself next year.”

While badminton and cricket met on a common ground, the Bengaluru edition of the fitness race recorded more than 8200 participants across categories, underscoring strong community turnout and growing interest in HYROX as a competitive format.

Shreya Sachdev, Head of Marketing, Puma India, said, “At Puma, we have always looked to push sporting culture in the country forward. Participative sport is growing exponentially, with HYROX having introduced a new frontier for fitness enthusiasts to conquer. A 166 per cent growth in participation from the previous edition shows the potential that HYROX as a sport has in our country. Our partnership with HYROX is pivotal in driving our vision for sport in the country and we look to consistently elevate the experience for participants, as well as introduce new audiences to this sport. Bringing the two sporting icons and Puma ambassadors Harmanpreet Kaur and PV Sindhu for HYROX is our attempt to ensure the sport continues to reach and onboard more and more people.”

Deepak Raj, Country Head, HYROX India, said, “It was amazing to see PV Sindhu and Harmanpreet Kaur at Ultrahuman HYROX Bengaluru. For athletes of their calibre to step into a completely different format says a lot about their mindset. They brought great energy to the floor and inspired a lot of people to push themselves.”