60% of urban Indians experience headaches because of stress: Report
Hyderabad: Saridon, an iconic offering from Bayer’s Consumer Health Division in India, has released a comprehensive report titled ‘Saridon Headache Report’ that reveals how pandemic has impacted the frequency and acuteness of headaches suffered by their target consumers. The survey captures interesting insights from the participants’ interviews highlighting the increasing frequency of their headache bouts, […]
Hyderabad: Saridon, an iconic offering from Bayer’s Consumer Health Division in India, has released a comprehensive report titled ‘Saridon Headache Report’ that reveals how pandemic has impacted the frequency and acuteness of headaches suffered by their target consumers.
The survey captures interesting insights from the participants’ interviews highlighting the increasing frequency of their headache bouts, leading symptoms of stress, and aggravating factors causing headaches along with insights into the remedial measures that people seek.
The study conducted with over 10,000 respondents in 24 cities, including top 4 metros and key tier 1 and tier 2 towns, has revealed that an astounding 90 per cent of people suffer from stress-induced headaches with the trend going up during the pandemic.
It has also revealed that 1 in 4 people, mostly men, hide their headaches as they do not stress others. Also, New Delhi emerged as the stress capital among the top four metros in the country.
The report further reveals that headache is a frequent cause of either financial issues or work pressure.
Commenting on the report, Sandeep Verma, Country Head, Bayer Consumer Health India, said, “The headache survey report is reflective of the pandemic’s impact on Urban Indians. Through our research findings, we are trying to bring forth insights around this space that can help us to motivate all Indians to act on head-aches rather than to hide them and thus lead a pain-free productive life.”
The report commissioned by HANSA research tapped into diverse cohorts such as gender, working-class (full-time, part-time, businessmen & women) age, demography, etc. to present a thorough perspective on what ails 22-45-year-olds urban Indians.
