The Supreme Court ruled that commercial and prohibited speeches are not protected under fundamental rights and directed five social media influencers, including Samay Raina, to display apologies in their shows for mocking persons with disabilities and rare genetic disorders
Five social media influencers, including Samay Raina, appeared before the Supreme Court over a plea accusing them of mocking people with disabilities. The court sought their replies in two weeks and stressed the need for enforceable social media guidelines
The case was registered against Rana Daggubatti, Prakash Raj, Vijay Devarakonda, Manchu Lakshmi, Praneetha, Nidhi Agarwal and 19 other social media influencers
Uttar Pradesh's Director General of Police, Prashant Kumar, stated that digital warriors—a group of social media influencers and college students—will work to raise awareness about cybercrime, combat misinformation, train citizens as cyber trainers, and promote the positive work and initiatives of the police.
In the study, the researchers of the University of Portsmouth found that counterfeiters are leveraging the popularity and trust of social media influencers to promote their illegal wares, making it easier than ever for consumers to find and purchase counterfeit products.
Consumers today expect trustworthy brand relationships through influencers and celebrity endorsements, but trends show that brands are shifting away from expensive celebrity endorsements and moving towards influencer marketing to promote products or services. Core reasons for influencer endorsement rise are (a) Consumers purchase products supported by influencers (b) Consumers trust online opinions (reviews and comments) […]
The lawsuit was filed in the US District Court for the Western District of Washington and alleges the defendants operated in concert with each other to sell counterfeit products and engage in false advertising, Amazon said on Thursday.