The/Nudge Foundation announces Rs 2.5 cr prize for start-ups

Hyderabad: The/Nudge Foundation, and Ashirvad Pipes, in partnership with the Office of the Principal Scientific Adviser, Government of India has announced a prize with a purse of Rs. 2.5 crore for startups and innovators working on solutions to provide clean drinking water to the underprivileged and rural households. The initiative aims to support solutions that […]

Hyderabad: The/Nudge Foundation, and Ashirvad Pipes, in partnership with the Office of the Principal Scientific Adviser, Government of India has announced a prize with a purse of Rs. 2.5 crore for startups and innovators working on solutions to provide clean drinking water to the underprivileged and rural households.

The initiative aims to support solutions that address population scale water challenges. The total prize purse of Rs. 2.5 crore will comprise Rs. 1.75 crore for the winning solution and runners up along with milestone grants for finalists. The program will run for 18 months and support entrepreneurs in developing, testing, and scaling solutions through a network of investors, mentors, technology and knowledge partners, and policy circle advisors, according to a press release.

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Prof K Vijay Raghavan, Principal Scientific Adviser, whose office co-facilitated the prize said the multi-stakeholder partnerships are key to bringing about transformative changes to address issues of national priorities. Deepak Mehrotra, MD, Ashirvad Pipes said the country needs all stakeholders to come together to address the issue of water scarcity. Sudha Srinivasan, CEO, The/Nudge Centre for Social Innovation said the initiative aims to draw talent, capital and public attention to underserved issues like water sustainability.

To apply for the challenge visit: https://prize.thenudge.org/ashirvadwaterchallenge

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