Tuesday, November 30, 2021
BusinessAmazon to start device manufacturing line in India

Amazon to start device manufacturing line in India

Published: 16th Feb 2021 9:07 pm

New Delhi: Amazon on Tuesday said it will begin manufacturing Amazon Devices, including Fire TV sticks, in Chennai later this year in partnership with Foxconn’s subsidiary, Cloud Network Technology. “This is the first Amazon manufacturing line in India, reiterating our commitment to the Government of India’s ‘Make in India’ for an Atmanirbhar Bharat. The device manufacturing programme will be able to produce hundreds of thousands of Fire TV Stick devices (for video streaming) every year, catering to the demands of customers in India,” Amazon said in a blogpost.

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While it did not share details of the capacity or investment for the project, Amazon said it will continuously evaluate scaling capacity to additional marketplaces/cities depending on the domestic demand. Amit Agarwal, global senior vice-president and country head at Amazon India, shared the information with Minister for Communications, Electronics and Information Technology Ravi Shankar Prasad.

“India is an attractive investment destination and is poised to become a major player in the global supply chain in the electronics and IT products industry. Our government’s decision to launch a production-linked incentive (PLI) scheme has received tremendous response globally,” Prasad said.

In its blogpost, Amazon said its manufacturing efforts will commence with contract manufacturer Cloud Network Technology, a subsidiary of Foxconn, in Chennai and start production later this year. Amazon had pumped in billions of dollars in investment in India across e-commerce, payments and logistics operations. It had committed an investment of $1 billion to digitise 10 million small and medium businesses, enabling $10 billion in cumulative exports, and creating an additional one million jobs by 2025.


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