NPCI approves Viyona Fintech as third party UPI app provider
Viyona Fintech has received NPCI approval to operate as a Third Party Application Provider, enabling it to offer UPI services with partner banks. Through its GRAAMPAY platform and new Farmers Marketplace, Viyona aims to support rural and urban financial inclusion
Published Date - 8 September 2025, 04:00 PM
Hyderabad: Viyona Fintech, one of India’s emerging digital payments platforms, has been granted approval by the National Payments Corporation of India (NPCI) to operate as a Third Party Application Provider (TPAP). The approval will enable the company to offer Unified Payments Interface (UPI) services in collaboration with partner banks, further strengthening the country’s digital payments system.
According to a press release, Viyona plans to provide secure and scalable UPI solutions aimed at promoting financial inclusion across rural and urban markets with this approval. Its flagship product, GRAAMPAY, is designed to support farmers, small merchants and local communities with digital collections, payouts and UPI transactions.
As part of its expansion, Viyona is also introducing a Farmers Marketplace within GRAAMPAY, which will connect farmers directly with buyers to ensure fair pricing, quicker settlements and better access to the UPI network, the release added.
“This approval is a proud milestone for Viyona Fintech. It reflects NPCI’s trust in our mission to make UPI payments accessible to every farmer, shopkeeper and household. With GRAAMPAY and the Farmers Marketplace, we are committed to equipping rural India with simple, secure and useful digital financial tools,” said Ravindranath Yarlagadda, Founder of Viyona Fintech.
Viyona Fintech offers a range of UPI-based services, including UPI Autopay, UPI Lite and Credit Card on UPI. With a focus on financial inclusion, accessibility and compliance, the company aims to provide transparent and reliable digital financial services across the country.