Samsung launches upgraded Galaxy A series in US

Starting with the Galaxy A42 5G on Thursday, Samsung will release the Galaxy A52 5G, A32 5G and A12 on Friday in the U.S. The Galaxy A02s will be available from April 29.

Seoul: Samsung has introduced its new Galaxy A series smartphone portfolio in the US, hoping it can take over market share of its South Korean rival LG Electronics that recently announced its departure from the mobile business.

Starting with the Galaxy A42 5G on Thursday, Samsung will release the Galaxy A52 5G, A32 5G and A12 on Friday in the U.S. The Galaxy A02s will be available from April 29.

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“These are the perfect smartphones for anyone who wants the quality and innovation synonymous with Samsung at a great price,” said Drew Blackard, vice president of mobile product management at Samsung Electronics America.

The world’s biggest smartphone vendor expects the 2021 edition of its mid-low tier Galaxy A smartphones to boost its handset sales in the US along with the flagship Galaxy S devices that were introduced in January.

Samsung was the second-largest smartphone supplier in the US with a market share of 22.1 per cent in the fourth quarter of 2020, far behind Apple, which dominated with a 60.1 per cent share, according to market researcher Counterpoint Research.