Tuesday, December 7, 2021
HyderabadSmall idea turns into big venture

Small idea turns into big venture

Published: 3rd Oct 2021 11:57 pm

HYDERABAD: The pandemic changed a lot in the last one and a half years but one of the good things to come out of it is people coming up with new, innovative micro-businesses.

The Powder Legacy, a service offering customised home-made bath powders started exactly like that. Chancing upon an online ayurveda workshop led to Sarvani Murthy, a city-based corporate employee, to kick start her own micro-business.

“The lockdown in 2020 eliminated travel-time as we were working from home and I attended a workshop. After that I started making organic bath powders using ‘sunni pindi’ and other things that our grandparents traditionally used, for my personal use,” shares Sarvani.

In September 2020, when she decided to make a big batch of that powder to last a month, she felt others can utilise it too and randomly posted about it on Instagram. “I was very surprised to receive a few orders right then and that was the beginning of it,” explains Sarvani.

Starting off with zero investment, sending their orders in basic ziplock packets, using the local mill to get the powders made and more, the Powder Legacy is a prime example of how a little entrepreneurial interest can easily kick start a venture.

“In that workshop, they told us one line that struck me hard. ‘What you can’t eat, you should not put on your skin’. Our grandparents and the generations before them only used these organic powders for their skincare and it worked wonders. I wanted to make those more mainstream and carry on the legacy and that’s the story behind the name,” she explains, adding, “We don’t use any chemicals in our products, making them safe even for babies.”

The home-run business is run by Sarvani and her husband Dikshit, both corporate employees and in the last one year, they have made the business self-sustaining. “We have our full-time jobs and we do this in addition to that and whatever revenue we get from this, we utilise it to further the venture,” she says.


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