Alcohol sale in Kerala touched an all time high of Rs 759 crore during the ten-day Onam celebrations starting August 21, Bevco -- the sole wholesaler of liquor and beer in the state -- stated.
On the occasion of "Thiru Onam", the most auspicious day of the 10-day-long festival, people visited temples in large numbers, cutting across villages and towns in the morning.
The enchanting festivities of Onam, a significant cultural celebration in the state of Kerala, have graced the calendar from August 20 to August 31 this year
Kerala celebrated the 160th birth anniversary of renowned social reformer Ayyankali with senior political leaders remembering his contribution to uplift the oppressed and ensure education for the downtrodden in the state.
A 90-foot-long snake-like installation made out of 20,000 plastic bottles by a team of imaginative young minds is one of the major attractions drawing curious crowds at the main venue of the Onam Week celebrations by Kerala Tourism in the state capital.
The state government on August 16 had said that it has decided to provide over six lakh free Onam kits to poor families and residents of welfare institutions in Kerala for the festival this year
As part of the operation, extensive inspections are being carried out and strong measures have been taken to prevent cross-border drug trafficking from neighbouring states, the statement said.
