Over 1 lakh local shops, kiranas to facilitate Amazon’s delivery this festive season
More than 20,000 offline retailers, kiranas and local shops from 'Local Shops on Amazon' programme will participate in 'Great Indian Festival' for the first time, selling various items like daily essentials, large appliances and home décor products, a statement said
New Delhi: E-commerce major Amazon India on Sunday said it has enabled over one lakh local shops, kiranas and neighbourhood stores across the country through its various initiatives to facilitate delivery of packages this festive season. More than 20,000 offline retailers, kiranas and local shops from ‘Local Shops on Amazon’ programme will participate in ‘Great Indian Festival’ for the first time, selling various items like daily essentials, large appliances and home décor products, a statement said. This format helps shop owners establish a digital presence and expand their reach, while allowing customers to shop from local stores in their city.
The programme, which was launched in April this year, now has more than 20,000 retailers in 400 cities, including Meerut, Ludhiana, Saharanpur, Surat, Indore, Ernakulum and Kanchipuram. More than 40 per cent of the sellers are coming from outside the top 10 cities.
“This festive season, we are focused on helping our sellers and other MSME partners grow their business and bounce back from the recent challenges. In the last few months we have seen businesses of all sizes increasingly adopt technology into their business,” Amazon India Vice-President Manish Tiwary, VP – Amazon India, said.
The integration of Amazon’s programmes with one lakh-plus ubiquitous neighbourhood stores – for selling online, to help customers buy online, to make deliveries and enable contactless payments – is a testament of the adaptability and inventiveness of Indian entrepreneurs, he added.
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