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Home | Business | We Hub Startup Smartpharma On A Growth Path

WE-Hub startup SmartPharma on a growth path

By Sruti Venugopal
Published: Published Date - 11:19 PM, Thu - 19 November 20
From (L) SmartPharma CEO Saketha Pingali with Deepthi Ravula, CEO, WE HUb. Saketha Pingali started the company with two of her friends Bharath Kumar and Surya Megham and feels that being associated with a government-run incubator provides legitimacy to a new company

Hyderabad: When Saketha Pingali walked into the office of WE-Hub in October 2019 she was struggling to build a team, get technical documentation for her product ready, and also facing issues with clients and investors. However, in just a year the young entrepreneur and co-founder of SmartPharma transformed her company with a new investment of Rs 2 crore, a new address to meet clients, and also recruiting talent with ease.

“When I saw the board of WE-Hub last year, we were in the team building and software documentation stage. However, by the time we got selected for the incubation programme, we started seeing a change in the mindset of our team and the seriousness of working for a new company had gone up. Not just this, we started holding client meetings in WE-Hub which provided legitimacy to our work and fast-tracked our product development. One of the biggest contributors for our investment to come through is because of the support we got from WE-Hub and the team,” says Pingali.

SmartPharma is a software-as-a-service (SaaS) platform that digitises and automates the whole supply chain process for the pharmaceutical industry which includes inventory management, customer relationship management, and as it is cloud-based, it is more secure and safe. She started the company with two of her friends Bharath Kumar and Surya Megham and feels that being associated with a government-run incubator provides legitimacy to a new company and also is an added advantage to women entrepreneurs who have to face a host of societal pressures to succeed.

“The pharma sector is highly unorganised and also very close-knit. So, to break the barriers of the industry was difficult initially. However, once we associated ourselves with WE-Hub it has become easier for us to get clients and also hire new talent – who are initially apprehensive to join a startup. If we had not got WE-Hub and government’s support it would have taken us at least 2-3 years more to reach the stage that we have reached in the last one year,” she says.

Going ahead, the startup plans to get large pharma and healthcare enterprises on-board and plans to hire new talent for the technical team.


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